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Food History Blog

HISTORY, RECIPES, VINTAGE COOKBOOKS, PROPAGANDA POSTERS

1920s New Year's Health Brunch

1/14/2025

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​Our annual holiday party was a grand success, but not everyone was able to attend, so we decided to host a New Year's Day brunch. Of course, being The Food Historian, I didn't want to do just any old brunch! Recently I have been thinking both about the origins of brunch and the 1920s interest in both breakfast and brunch foods, and health foods, so let's do a brief dive into some food history before we get to the recipes.

Breakfast & Brunch in the 1920s

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An "Informal Luncheon," according to one of my General Electric refrigerator cookbooks.
The word "brunch" originates in the late 19th century as a combination of the words "breakfast" and "lunch," but the origins of the style of meal go back much farther. British aristocrats in the early 19th century developed breakfast culture around large spreads of cold and fried meats, eggs, porridge, and toast. These breakfasts were often served starting mid-morning and going as late as noon, particularly if the household had been at balls, parties, the opera, or theater the night before.

Gilded Age society in late 19th century America emulated the British aristocracy, but food culture at the time was centered around very rich foods - game meats, butter, cream, and sugary desserts. Late night operas and balls going well into the wee hours of the morning meant that most of America's elite did not rise until quite late indeed, and brunch became the ideal bridge between late mornings, afternoon tea, and late dinners. 

The Progressive Era, however, brought a rejection of the excesses of the Gilded Age. Food culture became more austere and more health-focused, although brunch culture continued. Some pitched brunch as the ideal way to curtail meals to two per day. Others emphasized the importance of a filling breakfast to weather increasingly demanding white collar jobs. 
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Adorable 1920s children getting ice cream from their new G.E. electric refrigerator, from my copy of the General Electric refrigerator cookbook.
The main influence on breakfast culture in the late 1910s and early 1920s was the rise of the electric home appliance. Refrigerators allowed for eggs, milk, fruit, and salads to be chilled, and also led to the rise of icebox cookies and cakes. Electric coffee percolators allowed for fresh coffee tableside, and electric toasters took the labor and much of the difficulty out of toasting bread, English muffins, and other breakfast breads. Chafing dishes allowed omelets, eggs, hash, and creamed meats to be cooked tableside, and even electric juicers allowed for freshly squeeze orange juice.

Many of these electrical appliances were designed to replace the manual labor of household servants, who were increasingly scarce as the 20th century wore on. Advances in industrial food production, particularly with canned fruits and vegetables and commercially produced gelatin, allowed ordinary Americans to access foods historically reserved for the wealthy. 

Agricultural advances also influenced breakfast foods. The expansion of the cultivation of citrus fruits, nuts, and Mediterranean fruits like apricots, dates, plums, and grapes as well as the growing of "salad bowl" vegetables like lettuce, radishes, cucumbers, and tomatoes in California, Florida, and Arizona gave more Americans access to more fresh foods than ever before, especially during the winter months. The advent of refrigerated railroad cars allowed fresh foods to be transported over much greater distances, giving people in more northerly climes access to citrus and fresh vegetables in winter. The expansion in the 1910s of commercial poultry production dramatically increased egg production, and the rise of pasteurization allowed milk to be transported over greater distances. Pork production increased during the First World War, and Americans adopted bacon as an ideal breakfast food post-war. 

Both California and Florida loomed large in American culture of the 1920s. California thanks to the shift in movie production from New York and New Jersey to Hollywood, and Florida thanks to a real estate bubble and an interest in tropical weather. The US annexation of Hawaii in 1898, US involvement in the Banana Wars in Central America, and US military intervention in the Cuban Revolution of 1917 all increased access and affordability of tropical fruits including pineapple and bananas and interest in tropical foods and cultures.

The confluence of the availability of fresh foods year-round great influenced diet culture in the 1920s. ​

Health Foods in the 1920s

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Aerial postcard of the Battle Creek Sanitarium in Battle Creek Michigan, 1928. Willard Library Collection.
The Progressive Era brought a number of health trends to the forefront of American consciousness. Vegetarianism had long been advocated by a variety of religious groups, including the Seventh Day Adventists - the most famous of whom was John Harvey Kellogg, director of the Battle Creek Sanitarium. 

Kellogg was a proponent of the ideas of Dr. Sylvester Graham, who first advocated for the healthfulness of whole grains in the early 19th century. Battle Creek Sanitarium patient C. W. Post also touted the healthful effects of whole grains. Graham flour - also known as entire wheat flour - became a popular ingredient in breads both quick and slow, but also in recipes as diverse as puddings and pies. Whole grains were seen as better sources of fiber, and fiber was seen as an important component of digestive health for a nation often plagued with constipation and dyspepsia throughout the 19th century. Dried fruits were often touted as digestive solutions - which is where prunes get their reputation. 

Among the old 19th century ideas of health foods were new ones - vitamins. Vitamin C was isolated in 1912-13, and both tomatoes and citrus fruits were quickly adopted as important sources. Influenced by French cuisine, greens-based salads  with vinaigrette were also elevated in popular society. Dressed salads like crab, chicken, tuna, egg, ham, and potato salads tossed with cream-based boiled dressings or the newly commercially available mayonnaise, were still popular. But lettuce- and vegetable-based salads gained ground as fresh foods produced in California's "salad bowl" region meant that delicate fresh tomatoes, cucumber, and lettuces were no longer restricted to the summer months and those with gardens. Low-acid vegetables like peas, corn, lima beans, green beans, and asparagus which were difficult to can safely at home, were easily available from commercial sources. Combined with commercially available gelatins, gelatinous salads and aspics, which were previously the labor-intensive purview of the wealthy with servants, became not only incredibly available, but inexpensive. Gelatin salads were made easier by electric refrigeration as well, although they would set just as well in an ice box. Combined with fresh vegetables, canned vegetables and fruit, gelatin was an ingredient in many, but not all salads.

This was the history percolating in my head when I decided to do this brunch. I researched a number of period cookbooks. I found and discarded a number of typical health food recipes of the period, including Boston Roast (1927) Doctor Salad and C.C.C. Salad from the extremely fashionable Edgewater Beach Hotel Salad Cookbook (1927), Ginger Ale Salad (1916), Prune Whip (1910), and even Pineapple Upside Down Cake (1927), a new, albeit less healthful fad of the 1920s. I wanted the meal to be vegetarian, to fit in with both period interest in vegetarianism (although it was still considered relatively fringe in the 1920s) and my modern interest in it. I also wanted the meal to be balanced, with richer and lighter flavors, different textures, etc. I also wanted a meal that could be made without a lot of assistance the morning of. Although I have no household servants, I did get assistance from my husband (washing dishes, table setting) and our friend (lettuce chiffonading, plating, washing dishes), for which I was exceedingly grateful! Some recipes turned out far better than expected (homemade hollandaise sauce) and others didn't go quite as I'd hoped (fruit puffs). ​All in all the menu turned out delightfully, so here it is!
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1920s Health Brunch Menu

Sunland Salad (1927)
sectioned oranges, grapefruit, pineapple, and raisins over lettuce

Eggs Benedict (1905) with Walnut Sausage (1927)
toasted whole wheat English muffins topped with walnut sausage, fried eggs, and hollandaise sauce

Grilled Asparagus

Whole Wheat Fruit Puffs (1917)

whole wheat biscuit spirals filled with dates, pecans, and cinnamon

Stewed Apricots With Cream (1900s)

Spiced Apple Sparkler
French sparkling spiced apple beverage with spiced syrup-soaked cranberries

Hot Chocolate

in antique porcelain dating to 1906
I won't overwhelm you with all the recipes at once, but I will link back to this post as I publish them in separate blog posts. 

The table settings were more happenstance than planned. Because we were celebrating the new year, I wanted some metallics. The coupe glasses were a Target find, believe it or not, but everything else was vintage and thrifted. Most gorgeously of all was my friend's prized chocolate set from her grandmother. A beautiful lightweight porcelain with real gold details, my husband discovered from the maker's mark that it was Noritake and dated back to 1906! Precious cargo, indeed. The hot chocolate was some my husband had received as a gift for Christmas, livened up with hot milk and heavy cream. The spiced apple sparkler was Rieme brand, and it was delicious! I added some syrup-soaked cranberries leftover from Christmas' sparkling sugared cranberries (which I have been making for years) for color. The grilled asparagus was actually delicious leftovers from New Year's Eve tapas and added color to the plate of eggs benedict. 

In all the crowd favorites were, surprisingly, the Sunland Salad and Walnut Sausage. The hollandaise sauce turned out wonderfully as well. Stay tuned for all the recipes over the coming days!

And if you'd like to learn more about the history of health food and vitamins, check out my podcast episodes "Full of Pep: The Controversial Quest for a Vitamin-Enriched America" part I and part II. Happy listening!

​Until next time...
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    Sarah Wassberg Johnson has an MA in Public History from the University at Albany and studies early 20th century food history.

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